Using the “Assign Tag” Action in KlickTipp's Marketing Cockpit

In this article, you'll learn how to use the “Assign Tag” action in KlickTipp. This allows you to automatically assign tags to contacts based on their actions.

For example, if your email includes a sales link, some contacts might purchase the product. After sending the email, you can use an “If...Else...” action to check whether a sale occurred. If so, you can assign the → Buyer  tag to those contacts.

This is exactly what the “Assign Tag” action in the Marketing Cockpit is meant for.

Using an “Assign Tag” Action:

  • Add the “Assign Tag” action immediately after an “If...Else...” or “Goals” action.
  • Click on the action and give it a suitable name.
  • Select the tag you want to assign - in this example → Customer Product A.

As soon as your contact reaches this point in the campaign, the tag → Customer Product A  will be automatically assigned to them.

The “Assign Tag” action helps you create focused and effective campaigns in KlickTipp. Begin automating your tags now to improve your marketing strategies.

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